Lycamobile, the largest global provider of low cost international mobile calls, celebrated the launch of its U.S. operations with press conferences in three cities, culminating in a star studded event featuring a keynote speech from Former Mayor Rudolph Giuliani and a performance by Mexican singing sensation Ninel Conde. The events, held at The Viceroy in Los Angeles; The Fontainebleau in Miami and The Mandarin Oriental in New York City, celebrated the company’s entry into markets catering to international callers as well as those looking for an affordable way to stay in touch with friends and family. Lycamobile launches as the country’s first full MVNO (mobile virtual network operator) on the T-Mobile Network and will operate across the United States with a focus on New York, Chicago, Florida, Texas and California.
Having acquired over 30 million customers across Europe and Australia in just 7 years, Lycamobile has the largest market share in most of the countries it operates in. Its low cost international and national mobile service has proved popular with customers who look for a low-cost way to stay in touch with families and friends across the world. The launch of operations in America now increases the company’s presence to 16 countries.
Lycamobile offers unlimited nationwide talk, text and data with the added benefit of unlimited international calls to over 50 selected countries all at a reasonable price. Customers are not tied to long-term contracts or the need to use access numbers or pins when calling overseas.
Subaskaran Allirajah, Chairman of Lycamobile commented,
“Since opening discussions surrounding a launch in the US, the appetite for our proposition has been overwhelming. It is this enthusiasm for the service that has led to our biggest launch yet and now, low-cost international calls from Lycamobile are available across the country. As the first full MVNO to launch in the United States, this is a milestone operation both for Lycamobile and for American customers who we look forward to helping connect with their loved ones across the world.”
Lycamobile is a prepaid mobile SIM card provider that provides low-cost, high-quality international and national calls and has acquired over 30 million customers across 16 countries (UK, Netherlands, Belgium, Switzerland, Denmark, Norway, Sweden, Italy, Spain, Australia, France, Germany, Poland Ireland, Portugal and USA). Lycamobile is available through an extensive network of more than 1,000,000 retail outlets. The brand was initially introduced in 2006 and is already Europe’s largest pre-pay MVNO.