In some families, sibling rivalry is the norm, but sisters Christine and Jennifer Henry are not only close-knit in their family life, they also have teamed up to form MOD Media LLC., a public relations and events firm representing clients in the areas of fashion, hospitality, entertainment and real estate.
Always in the Greater Miami area, both young women graduated from Florida International University with degrees in Communications and Public Relations and worked as interns in a number of area marketing firms, magazines, businesses and organizations before striking out on their own two years ago to create a business that appeals to their personal passions.
“We have always been lovers of fashion and the communications field,” Christine said. “It’s so exciting to work with an up-and-coming designer, boutique or venue, and help assist them in branding and marketing their location to the public.”
The sisters agree that their family life made working together not only easy but inevitable.
“We have always been close, and being each other’s best friends as well as family is the perfect match for success,” Christine explained. “We are the perfect balance at MOD Media, Jennifer’s strengths are my weaknesses and vice versa. We know that no matter what, we will always be family. It’s great to have that support behind you while you work, and that person pushing you to succeed.”
Jennifer said that their individual strengths combine to make them a better team on projects.
“Christine complements our partnership with her honesty, smile, work ethic and exemplary grammar skills that I sometimes lack,” Jennifer said. “She handles all of our accounting and business infrastructure while letting me focus on the creative campaigns and artistic design that I bring to our company.”
For Christine, there is a mutual appreciation for Jennifer’s skills, approach and support that makes their job easier.
“She is incredibly creative and a go getter,” Christine said. “Jen really knows how to search and find new business for MOD Media. She is great at creating and designing our overall look, website, and handling our branding. She is definitely my rock!”
They just completed their most ambitious project to date, coordinating the second annual MOD Swim Week at the Sagamore Hotel in Miami Beach. They couldn’t be happier with the results.
“It’s been a dream,” Christine said. “Our second year at producing this amazing event, and this year was even more of a success. With the help of the amazing staff at the Sagamore we were able to really make our vision and concept a reality. Our fabulous sponsors and designers helped make it that much more perfect. We can’t wait for next year.”
Their original interest in fashion led them to go beyond just representing other designers and to launch their own line of vintage clothing called Vintage Coquette.
“We spent some time browsing various stores and traveling to Amsterdam and Paris purchasing some divine pieces that we were able to alter and make our own,” Christine said. “The collection is vibrant and fun and really shows how another woman’s clothes can be translated and styled to fit your look. It’s exciting and so fun to be able to find a great piece at an affordable price and be the only girl in the room wearing it.”
For more information visit online at www.modmediamiami.com.