Prime Window and Door values service, top products

Robert and Kelly Herrera with son R.J. are the proud owners of Prime Window and Door

Robert and Kelly Herrera with son R.J. are the proud owners of Prime Window and Door

Few people know the impact window and door business as well as Prime Window and Door president and founder Robert Herrera. In fact, it’s the only business the South Florida native has known.

After graduating from high school in 1993, Herrera joined his father at Keller Industries, working at a window and door factory whose impact-resistant line was eventually sold to Progressive Glass Technology (PGT) Industries. He advanced through nearly every department in the company, beginning on the window assembly line before transitioning into service and repair and eventually making his way to installation.

“I’ve been working with the same product for more than 23 years, since before they were even branded as PGT,” said Herrera. “I know the product, codes, Notices of Acceptance, pressures and everything else that goes with installing and ensuring the structural integrity of windows and doors. “It’s an ongoing education; codes and materials change over time, so I stay up to date with all of it.”

This year Herrera finally decided to strike out on his own. A family owned and operated business, Prime Window and Door provides expert sales and home installation services featuring top-of- the-line impact windows and doors from elite manufacturers including PGT, CGI, Custom Window Systems and Lawson Industries. Herrera applies his expertise to every job the company takes on, a personal touch he believes separates him from the competition.

“Even though I’m the owner, it’s important to me that I am part of the process from start to finish to make sure things go as smoothly as possible,” he said. “Our personal attention to the customer and our dedication to detail is of the utmost importance.

“There is a seamlessness to our service,” he pointed out. “A lot of our business depends on customer referrals so we want to keep you as happy as possible.” There are numerous reasons why Miami residents would want to upgrade to impact windows and doors beyond the obvious of safety from the elements and security from intrusion, Herrera said.

In most cases, unless an entire structure is protected, insurance policies are up to 50 percent more expensive without shutters or impact windows in place, he noted. Such costliness extends to energy expenses since impact windows and doors reduce the amount of heat entering a house, reducing cooling costs.

Because they eliminate the need for shutters altogether, impact windows and doors are a simple, aesthetically-pleasing solution for Floridians who enjoy traveling with peace of mind, knowing their home will remain protected while absent. “Appearance is also more pleasing without shutters. Your house looks good and is protected twenty-four- seven so you don’t have to worry about going out of town during hurricane season.”

Like any person who takes pride in their life’s work, Herrera is dedicated to its processes and strives to get the job done correctly and affordably. Now with his own business to back up the standards he’s upheld for years for others, he guarantees the best possible value and service he can to his customers.

“When I first come to assess your property, I’m not in and out in fifteen minutes, which you see a lot,” he said. “I’ll stay for as long as it takes so that the customer can feel comfortable and confident with the process my business and service provide. I’m not there to push what I want; I’m there to find out what your needs are and provide options to meet those needs.”

Prime Window and Door is located at 4812 SW 75 Ave. For more information call: 305-267- 7463 or visit


Here’s a few samples of their work

IMG_1916prime 4IMG_1596prime 1



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