The Falls is now accepting applications to participate in the 22nd annual Miracle on 136th Street Holiday Parade on Saturday, Nov. 17, beginning at 1 p.m.
The parade, which will be led by a soon-to-be-announced grand marshal, offers applicants the opportunity to participate in this popular annual holiday tradition.
The Falls is seeking dynamic community groups to participate in the parade. Applicants can choose to design their own floats, decorate a vehicle, or enter a group to participate along the parade route. Dance, cheer, cultural and musical groups are all welcome to show their holiday spirit as thousands of spectators celebrate the occasion.
Corporations and small businesses also are welcome to submit a parade application. There are sponsorship packages available for companies to sponsor a float, host an activation on-mall, or a display tent.
Space is limited. The deadline to submit applications is Monday, Oct. 15. To register, complete the online application form at www.simon.com/fallsholidayparade2018. Submitting an application form does not guarantee a spot in the parade.
For more information about the parade, call 305-255-4571 or visit the mall website at www.shopthefalls.com.
The Falls is one of the largest open-air shopping, dining and entertainment complexes in the U.S. The 55-acre shopping center and tourist destination features 821,000 square feet of retail space with more than 100 specialty stores, restaurants, and cafés as well as Regal Cinemas and The Fresh Market. Anchored by Bloomingdale’s and Macy’s, guests can stroll the one-level, covered walkways surrounded by a million-gallon waterscape and lush tropical foliage. The Falls offers shoppers distinctive retailer brands like American Girl, Alex and Ani, Brooks Brothers, Coach, Columbia PFG, Hanna Andersson, Janie & Jack, Michael Kors, Sephora, and Vera Bradley. Guests also can enjoy a diverse mix of dining options that include American Girl Bistro, BJ’s Restaurant and Brewhouse, Brio Tuscan Grille, Los Ranchos, PF Chang’s, Red Robin, Sokai Peruvian Sushi Bar and TGI Fridays.
The Falls is located at 8888 SW 136th St. off of s. Dixie Highway (US1), and is open Monday through Saturday, 10 a.m. to 9 p.m., and Sundays, noon to 7 p.m. For more information, call the management office at 305-255-4571 or visit www.ShopTheFalls.com.
