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The Miami Open presented by Itaú announced that a record number of partners have pledged their support as the tournament aims to make the 40th edition the best yet, both on and off court.
Sponsor activations will deliver off-court experiences to match the on-court excellence of the world’s best tennis players, competing March 16 – 30, at the iconic Hard Rock Stadium, helping bring to life the tournament’s slogan, ‘Where tennis comes to play.’ Tickets are available at www.miamiopen.com.
Returning partners include Itaú, presenting partner since 2015, long-time sponsor, Dunlop, who renewed their commitment to the Miami Open through to 2027, along with Betway, Cadillac, Emirates, Hologic, Lacoste, Longi, Public Investment Fund (PIF), Protective, Baptist Health, Fast Dry Courts, Tennis Plaza, Electrolit, and Laykold.
The tournament has attracted a wide array of new partners. These include Gillette Venus, the Official Razor of the Miami Open, underlining its commitment to empowering women in both sports and everyday life and helping them find razors that serve their unique skin needs; Disney Cruise Line, the Official Cruise Line of the Miami Open, is an industry leader providing a setting where families can reconnect, adults can recharge and children can experience all Disney has to offer. Miami Open fans can get a sneak peek at the new Heroes and Villains motif that will come to life onboard the all-new Disney Destiny sailing from Ft. Lauderdale beginning this November; The Dominican Republic Ministry of Tourism, the official destination of the Miami Open, and preferred vacation spot in the Caribbean will allow fans to experience the island’s vibes and traditions at multiple activations and events including themed cocktails at the new Grandstand Bar presented by Dominican Republic located at the second biggest stadium in the tennis oasis.
A number of welcome new additions to the food and beverage category will ensure an enhanced culinary experience for fans. These include the Official Cheese of the Miami Open, Parmigiano Reggiano, which has been exclusively handcrafted in Italy for over 1,000 years with just three simple ingredients – milk, salt and rennet – culminating in an unparalleled DOP product; bakerly, the Official Baked Goods, supplying delicious bites and on the go snacks, with authentic French brioche featured in concessions across the site, and for beverages; Art of Tea, the first official tea partner of the tournament and known for its premium organic teas and botanicals, will be the exclusive loose-leaf tea option at concessions and in all suites and lounges. In addition to enjoying the tea at the venue, fans can also purchase products to take home.
INNBEAUTY Project, the Official Skincare of the Miami Open is debuting this year, joining La Roche Posay, the Official Sunscreen of the Miami Open and Moroccanoil, the Official Hair Care Partner.
Also new this year is Empower, which works with Americans to achieve financial freedom, offering easy-to-use tools and personalized guidance to help people invest with confidence, Stella Racquet Club by Stella Artois is back with a refreshing presence, Stella Racquet Club offers guests a chance to enjoy their signature European-style lager in a vibrant, energetic atmosphere. The new partner lineup also includes PNC Bank, Sea-Doo, Prime Food Distributor, Brugal, and P.A.N.
Josh Ripple, SVP of Tennis Events at IMG, which owns and organizes the Miami Open, commented; “We are delighted to welcome so many new sponsors to this year’s Miami Open presented by Itaú, as well as more than 30 valued returning partners. Marking the 40th edition this year makes us want to raise the bar even higher for this special occasion and we believe that, together with this amazing family of sponsors, we are set to deliver our most impressive Miami Open to date.”
During the second week of the tournament, the Miami Open Wheelchair Invitational will return while Padel will make its debut with the Publix Padel Cup in association with RedPADEL. With three luxury Padel Lux courts added to campus, fans will be able to both try their hand at padel and watch the professionals battle it out as this exciting new addition marks the first time both events will take place at any 1000 series tournament.
Renowned for its world-class culinary experience, the Miami Open presented by Itaú will showcase an exceptional lineup of premium food and beverage partners, elevating the tournament’s dining offerings and bringing the vibrant flavors of Miami’s culture to life: La Casa Brugal by Brugal Rum, Fresh Del Monte Courtside Smoothies, siggi’s Parfaits & Snacks, Dobel Tequila Club, Santa Margherita Rosé Giardino, CELSIUS Lounge, N3 Gin Courtside Club, Piper-Heidsieck Champagne Garden, bakerly, Prime Food Distributor and P.A.N. The tournament will also see the participation of international brands, including Made in Italy icon Parmigiano Reggiano.
For a full list of tournament sponsors and for ticket information, please visit www.miamiopen.com
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