Bass Pro Shop launches campaign to get kids outside this summer

Bass Pro Shop launches campaign to get kids outside this summer

Bass Pro Shop launches campaign to get kids outside this summerThis summer, Bass Pro Shops founder Johnny Morris is challenging families to put down their digital devices and get outside to discover the joys of fishing.

To kick off Gone Fishing, the nationwide movement that gets kids and families connected to nature each summer, Bass Pro Shops, and Cabela’s donated more than 55,000 rods and reels to nonprofit organizations across the country to help kids from all backgrounds connect with the great outdoors.

Earlier this month, Doral’s own Bass Pro Shops joined the movement and held a special ceremony featuring Deliver The Dream, a local nonprofit that helps kids get outside and hosts fishing tournaments for children with chronic illnesses, receiving a donation of rods and reels.

The effort was part of the company’s mission to inspire future generations to enjoy, love, and conserve the great outdoors. Since the program’s inception, Bass Pro Shops and Cabela’s have donated 400,000 items to youth-focused nonprofit organizations across North America.

Bass Pro in Doral at 11551 Northwest 12th St Miami, FL 33172 will also be hosting a free Gone Fishing event on June 15-16 from 1 to 4 p.m. Kids of all ages are invited to catch their first fish at the catch-and-release ponds, take home a “First Fish” certificate and beginner’s guides, and participate in free seminars, free crafts and free photo downloads.


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