Diamonette has all party needs for gatherings big and small

By Linda Rodriguez Bernfeld….

Pictured (l-r) are Diamonette Party Rental owners Carlos Melendez and Steve and David Calderon.

If you’re not a professional party organizer, then planning a special event such as a 25th anniversary party or a big holiday bash can be stressful. One of the hardest parts is trying to figure out what needs to be rented – how many tables and chairs? Is a tent needed? And what about those pans that keep food warm? Can you get them at the same place as the chairs?

That’s where the professionals at Diamonette can help. The company has been in business since 1987 and is so good at what it does that it’s often hired by major corporations, festivals and Super Bowl committees to handle party rentals.

Best of all, Diamonette has not forgotten its roots. The owners, Carlos Melendez, president, Steve Calderon, vice president, and David Calderon, vice president of sales, consider a family party as important as a corporate event and they make sure the quality is there for the average consumer as well as the Orange Bowl Festival.

Diamonette is also looking to expand into the school market. They already work with a many private and public schools, but they are interested in handling the planning for more school special events.

“We have our feet firmly on the ground,” Steve Calderon says. “We have the mentality of a mom and pop store. We have the reliability. We are innovative. And we continue with the same passion and energy we had when we started in 1987.”

While Diamonette has a website that lists everything they rent and a Frequently Asked Questions section, Calderon says it’s actually better for someone who is planning a party to call in.

“We are skilled in assisting people with their special event,” says David Calderon. “We know our equipment and we know how it functions.”

Not only that, but there are often specials that customers can only learn about if they call or come in. Walk-ins are encouraged. The Doral warehouse, 11091 NW 27 St., has a showroom and there are specialists waiting to guide customers through the available services and rentals.

Diamonette Party Rental was founded in 1987 by Melendez and Steve Calderon. Melendez had a party store on 117th Avenue and Sunset and Calderon was interested in investing.

“He liked the rental aspect of the business,” Melendez says.

They started working out of a 1,600-square-foot warehouse and over the years they have become the largest full-service party rental company in Miami-Dade. Today, they occupy 65,000 square feet in a warehouse in Doral, with room to expand. Diamonette employs between 80 and 100 people year-round and as many as 180 during the season.

They work with the Orange Bowl Committee, the Super Bowl, Sun Life Stadium, the Coconut Grove Arts Festival, the South Miami Arts Festival, the Boat Show and many other major events. But they want everyone to know they don’t want to work only with the big parties, they want to work with everyone.

“This business is all service oriented,” Melendez says.

They take pride in making sure that everything they rent is in perfect condition, that plates, glasses and cutlery are clean and spotless when they are sent to an event.

“We are only as good as our last event,” Steve Calderon says. “Our philosophy is that we have to get a base hit every time we are at the plate. We are on time delivery. We deliver what we say we will.”

Melendez says that philosophy is instilled in all of their employees, which helps make sure the customer gets a great experience when they work with Diamonette.

For more information, call 305-592-1223 or go to www.diamonette.com.

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