rbb Communications Adds Longtime Employees, Jennifer Valdes and Julie Jimenez-Padron, as Equity Shareholders

rbb Communications, a leading national integrated communications firm and six-time ‘Agency of the Year,’ today announced that Jennifer Valdes and Julie Jimenez-Padron have become equity shareholders. This latest expansion of rbb’s ownership group reflects the firm’s ongoing momentum and dedication to rewarding and nurturing talent from within.

“Jennifer and Julie have shown outstanding leadership and dedication to serving our clients, while contributing to the firm’s success and fostering the advancement of the next generation at rbb,” said Christine Barney, CEO and managing partner of rbb Communications. “Building our team of shareholders reflects our commitment to developing leaders from within and positions us for continued growth. This is an important step in reinforcing rbb’s people-first culture and long-term vision.”

Jennifer Valdes, vice president, is a communications strategist with years of experience in leading integrated campaigns across the travel, consumer, and luxury sectors. She brings strong capabilities in media relations, partnerships, events, and brand storytelling, consistently driving impactful results and helping expand rbb’s consumer and lifestyle portfolio.

Julie Jimenez-Padron, vice president, is a seasoned communications leader with deep expertise in leading strategic PR campaigns, as well as Hispanic media, and reputation building across various industries, including travel, B2B, and consumer brands. She serves on the board of the Hispanic Public Relations Association (HPRA).

rbb’s expansion of its leadership cabinet follows a period of growth, marked by the addition of clients such the Greater Miami Convention & Visitors Bureau and the Miami Marlins, and continued development of specialty practice groups such as travel, sports and entertainment and corporate communications.

To learn more about rbb Communications and its integrated marketing and public relations offerings, visit www.rbbcommunications.com.

rbb Communications is an award-winning fully integrated agency and Champion of Breakout Brands ™.  rbb’s talented counselors, creators and connectors drive communications programs that build emotional connections with audiences that show on the bottom line. rbb offers PR/media relations, digital, social & influencer marketing, corporate communications/thought leadership, crisis/reputation management, creative content and advertising. Specialty practices include energy/sustainability, travel/hospitality, professional services/B2B, healthcare, and consumer marketing. For more information, visit rbbcommunications.com or call (305) 448-7450.