DSignage makes digital display technology, advertising affordable to more businesses

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DSignage, a digital signage and experience innovation agency, announces the launch of DSignage as a Service (DSaaS), a monthly subscription service that gives U.S. companies access to the latest digital display technology to engage, inform and entertain consumers without having to purchase hardware and software.

For a set monthly fee, businesses will be able to take advantage of DSignage’s vast inventory of digital display systems with the option of upgrading to newer tech when it becomes available. Subscribers will have access to the same LED, UHD, OLED, LCD and super AMOLED technology that has fueled the growth of the industry worldwide.

DSasS users can even take advantage of the DSignage creative agency that designs videos and graphics for commercial digital displays, as well as installation, maintenance and tech support.

“Digital display technology was treated as a capital expense, with companies spending thousands on hardware and software annually,” said Jose Diaz, DSignage president. “With DSaaS, we’ve turned the use of digital displays into a must-have operational expense — and one that’s well within reach of more companies.”

DSaaS breaks open the $18 billion global digital display market, giving more companies the ability to advertise to customers and compete alongside big brands. In the last 10 years, the advancement of digital display technology made it the go-to for advertising. The technology opened doors to new and inventive ways of selling products and enhancing experiences for global brands like Coca-Cola, Nike and Mercedes Benz.

High-resolution digital displays are popular at corporate campuses, healthcare facilities, entertainment and sporting venues, large shopping malls, auto dealerships, restaurant chains, retail stores and transportation hubs. DSignage creates dynamic video display systems for companies like Novant Health, Siemens, Watches of Switzerland and Baptist Health South Florida.

DSaaS allows companies to keep the capital in their pockets and use profits they see from digital advertising campaigns to dream bigger.

“Once customers see the impact digital display technology has on their bottom line, they’re eager to use more sophisticated systems,” Diaz said. “With DSaaS, they can be as creative as their imagination allows without worrying about how to make it happen.”

DSignage’s subscription service bridges a huge digital divide, erasing the barriers many companies faced accessing the technology in the past:

• Commercial digital displays as well as related hardware and software are expensive and typically require considerable capital expenditures.

• Companies are hesitant to integrate digital technologies because they struggle visualizing how the technology would grow their revenues, save money and improve communications.

• Hardware and software often become obsolete within a few years.

SaaS ensures no one is forced to invest in equipment, installation or operation.

“All a business has to do now is press play,” Diaz said.

Offering businesses a means to use digital-display technology affordably is a gamechanger for thousands of retailers.

“I really love what [DSignage] is doing for retail. It makes the stores come to life” said John English, visual merchandise manager for Watches of Switzerland.

For more information, visit www.dsignage.net.

 

 

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