Real estate on the rise with ONE Sotheby’s


By Chantal Gloor….
Real estate seems to be on the rise again in Miami Beach just ask ONE Sotheby’s International Realty who was identified last month as the leading real estate firm in Miami Beach condominium transactions of properties over $1 Million.  Following Art Basel this year, The Residences at W South Beach also represented by ONE Sotheby’s International Realty, witnessed a large increase in sales especially from international buyers in Brazil, Belgium, Canada, Italy and Portugal.  In total the famed South Beach hotel and residences has closed 35 units since December.

ONE Sotheby’s continues to enforce its globally recognized brand and has succeeded in expanding this past year with 3 new offices and over 225 agents. Their fourth office is scheduled to open this spring in Miami Beach and will be located south of fifth. With a network that spreads worldwide to over 10,900 agents in 42 countries this firm continue to take strides to remain the leading luxury firm in luxury condo sales in Miami Beach.

Some marketing tools used today to help promote real estate include social media. In fact, a day does not go by without the average person reporting on Facebook, Twitter or the latest checking in at Foursquare. ONE Sotheby’s International Realty remains a firm believer in promoting listings, agents and successes via these networks.  In just 6 months they have established themselves in social media by launching an iPad application; hosting weekly Sunday night Tweet Chats with South Florida’s real estate community; and most recently started the Spring Fling, a Foursquare event for agents in Miami Beach and throughout South Florida.

“Our team remains strong in their social media efforts and is continuously on the brink of new marketing ideas,” says Beth Butler, president of ONE Sotheby’s International Realty. “Last month we successfully launched the Buick Open House Crawl where we used Twitter to communicate amongst participants and media. Now, we are excited to encourage Foursquare with our latest Spring Fling event.”

Stay tuned to ONE Sotheby’s International Realty for details on their grand opening in their 5,500 square foot location in South Beach.

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