The Wynwood-based company was founded in 2013 by three young millennials
SoBe Promos, a distributor of custom promotional products, was recognized by Counselor Magazine as this year’s fastest growing distributor, with a year to date growth of 48%.
“We get so much of our business from word-of-mouth referrals because of the level of our service,” says Spencer Kramer, CEO of SoBe Promos.
The three young men at the helm of SoBe Promos joined forces as undergraduates at the University of Miami. Spencer Kramer and CFO, Scott Latimer, already had invaluable experience in the industry working with Spencer’s father, Jeff Kramer. Jeff was the owner of Bullet Line, one of the largest promotional product suppliers in the world at the time of sale, and the person responsible for bringing three-day turnaround to the industry, eliminating the standard four-week wait time for order fulfillment.
The men’s longtime relationships with overseas factories is the reason SoBe Promos is able to do customizable items. When a product is out of stock at North American suppliers, the team has contacts at a factory in China that sends products to them directly.