The Future of Franchise Business Opportunities Examined at Franchise Expo South on Miami Beach

Members of the International Franchise Association welcomed thousands of attendees to the Miami Beach Convention Center for Franchise Expo South.

In 2011, gourmet burgers, cupcakes and frozen yogurt topped the list of popular franchise trends. To start the New Year, The Sixth Annual Franchise Expo South returned to South Florida on January 20-22, 2012 where visitors were offered a unique opportunity to see what the future of franchising holds. From the basics of buying a franchise to launching a brand internationally, the show addressed today’s hot topics and brought in thousands of entrepreneurs, current franchise owners, and veterans interested in owning their own franchise business. Sponsored by the International Franchise Association, the Expo was held at the Miami Beach Convention Center and featured educational seminars and conferences, several of which had been approved for Certified Franchise Executive (CFE) accreditation, in addition to the franchisor exhibits on the tradeshow floor.

“Franchising is very important to South Florida’s economy, as it creates business opportunities for entrepreneurs and more local jobs, especially for the thousands of American troops who will be re-entering the workforce next year,” said Tom Portesy, president of MFV Expositions, producers of Franchise Expo South. “In fact, more than 825,000 franchises support 18 million U.S. jobs and contribute $2.1 trillion to our nation’s economy, proving that franchising has a significant impact.”

After three years of restrained growth, due to the recession and its lingering effects, franchise businesses show signs of recovery in 2012, with establishment growth forecast at 1.9 percent, according to a new report by IHS Global Insight for the International Franchise Association Educational Foundation. The Franchise Business Economic Outlook: 2012 forecasted modest growth in the number of establishments in each of the 10 business lines in the report, including automotive, business services, commercial & residential services, lodging, personal services, quick service restaurants, real estate, retail food, retail products & services and table/full service restaurants.

Franchise Expo South was an opportunity for prospective franchisees to discover which types of businesses matched their needs. The tradeshow allowed potential candidates to do their research in person with franchisors to ensure their potential investment was an ideal match. The expo floor featured hundreds of exhibitors from food to professional service franchises including Hardee’s, The Original Brooklyn Water Bagel Co., Baskin-Robbins, EmbroidMe, Lucille Roberts, Red Mango, Sign-a-Rama, and Wireless Zone, along with thousands of attendees.

“Franchise Expo South offered the chance for franchise businesses to differentiate themselves from the rest of the competition as they connected with potential new small business owners across South Florida, Latin America and the Caribbean,” said Portesy. “We welcomed members of the community to explore the many different franchise opportunities available to them so that they could learn about the benefits of owning a franchise business at the Franchise Expo South.”

For more information about Franchise Expo South, please visit www.franchiseexposouth. com.

MFV produces the leading franchise events worldwide. These global events consistently bring together franchise concepts, at all investment levels, with the most qualified visitors seeking to own their own business. For access to online franchise opportunities, MFV also offers web-based resources, lead management tools and solutions for generating sales. For more information about MFV Expositions, visit or call 201-226-1130.

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