New retailers join list of shops at The Falls

By Ashley Sugarman….
The Falls recently announced store additions and innovative concepts that will add to the already popular destination.
New stores at The Falls include the United States debut of Flexi and the first-in-market Apricot Lane, as well as Aéropostale, Rockport, Fast Fix Jewelry & Watch Repair, Treats Boutique and the completion of the newly designed and relocated bebe.
“The Falls continues to be a vibrant part of the Miami community, offering great shopping, dining and a place to meet,” said Julie Goldman, general manager at The Falls. “The opening of these new additions will only enhance the already celebrated shopping experience found at The Falls for residents and visitors alike.”
The Falls welcomes Flexi, the retailer of casual, sport and semi-dress footwear for men and women. Located near Banana Republic, this marks Flexi’s first United States location, with headquarters located in Leon, Guanajuato, Mexico, a city known as one of the world’s footwear capitals. Shoppers will love Flexi for its perfected design and development that offers high-performance and extraordinary comfort.
Apricot Lane, located near Macy’s, makes its Miami debut and offers branded fashion apparel, jewelry, handbags, accessories and gifts in the latest styles and trends. Apricot Lane also provides shoppers with a great selection of top denim brands such as Miss Me, Rock Revival, Laguna Beach, Lucky Brand, AG Jeans and other premium brand names found in exclusive boutiques and upscale department stores.
Shoppers can enjoy nationally recognized store, Aéropostale, now open near Macy’s and specializing in casual apparel and accessories for young women and men.
In addition, Rockport is located in the Macy’s wing, next to Justice, where men, women and children can find both dress and casual shoes that achieve lightweight comfort.
Fast Fix Jewelry and Watch Repair offers another shopper convenience as a popular jewelry and watch repair store, which is now located next to Bloomingdale’s.
Shoppers at The Falls have another food option to indulge their senses with the opening of Treats Boutique, which is located near Bloomingdale’s and features a unique and delicious collection of gourmet desserts and sandwiches.
The newly designed and relocated bebe, now located next to Hollister, is sure to be a hit with style-conscious fashionistas. bebe offers the hottest apparel, purses, accessories and shoes for today’s contemporary market.
The Falls is one of Florida’s largest open-air retail and entertainment destinations, featuring Bloomingdale’s, Macy’s, more than 95 stores, restaurants, cafés and Regal Cinemas.
For more information about The Falls, located at S. Dixie Highway (US1) and SW 136th Street, go online to www.simon.com or call 305-255-4570.


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