Winn-Dixie celebrates grand opening of remodeled store

Pictured is the new exterior look of the Winn-Dixie store at 11241 SW 40 St. (Bird Road).

Winn-Dixie celebrated the grand opening of its newly remodeled Miami store on Oct. 3. The store, located at 11241 SW 40 St. (Bird Road), is the second Winn-Dixie in Miami-Dade County to feature the company’s newest Hispanic format.

Customers will be thrilled to find upgraded departments and expanded services that make shopping fun and easy in their new neighborhood Winn-Dixie store.

Chef Jose Charles brings his passion and skill of cooking classic dishes directly to his customers by offering daily and weekly specials including fresh fish, Spanish paella and others.

“We’ve completely revamped our store to meet the needs of our neighbors, offering the freshest products at a great value,” said Tony Jorges, Miami Region vice president of Winn-Dixie Stores. “Customers are raving about the newly remodeled store and the exceptional customer service. With its large assortment of new Hispanic offerings, customers will now find an authentic shopping experience every time they shop.”

One of the newest additions of the 72,000- square-foot store is its culinary team lead by Chef Jose Charles, a renowned culinary professional in South Florida and a connoisseur of authentic Spanish cuisine. Charles brings his passion and skill of cooking classic dishes directly to his customers by offering daily and weekly specials including fresh fish, Spanish paella and many others.

Chef Charles and his culinary team also prepare a wide variety of specialties, including Spanish favorites, in the freshly prepared food section. Shoppers can find traditional rotated favorites including Spanish beef stew, Cuban shredded beef, pork chunks, black beans and rice, yucca and more, as well as additional grab-andgo options such as juicy chicken, mashed potatoes, macaroni and cheese, salads and more. He also oversees a full-service carving station serving up slow roasted prime rib, bourbon glazed salmon, oven-roasted pork loin and traditional Spanish omelets that offers on-the-go meal options for shoppers who value quality and convenience.

Additional new options also include a wide assortment of custom-prepared grilled flatbread pizzas, from vegetarian to meat lovers, baked in less than three minutes, as well as a self-serve, hand tossed salad bar featuring a variety of fresh greens, toppings and dressings that offer an endless combination of healthy possibilities.

“We’re excited about our newly remodeled store and look forward to continuing to welcome our neighbors as they check it out,” said Humberto Sanchez, Miami Winn-Dixie store director. “We’re passionate about our customers and pride ourselves in providing them with an exceptional customer service experience every time they visit our store. With our innovative chef and our fresh and local offerings, there is something new to discover every time you shop.”

To celebrate the grand opening of the Miami store, Winn-Dixie is hosting a series of celebrations throughout October and November that include live cooking demonstrations, food tastings, live entertainment, raffles, giveaways and more. Winn-Dixie also invites guests to join the conversation on Facebook and Facebook Latino, where they can learn about special deals, recipes, savings, in store events and more. Visit and

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